Partner access

The Slam,
in confidence

A private view for prospective partners, agencies and rights holders. Explore the commercial opportunity, review the deliverables and check requirements for a tailored package.

▧ Verified access required

Code access is managed by The Slam sales team. Need an invitation? hello@theslam.live
Charcoal arena pitch

Private partner presentation

Put your brand inside
the moment

The Slam is a made-for-now arena property: elite sport, cultural relevance and participatory experiences engineered as one live system. A partnership is built around the moments your audience can see, feel, share and remember—not a logo placed around the edge.

Explore the opportunity
46kSeats across two nights
120Territories in view
4–6hrFan Village dwell time
500+Talent network relationships

What partnership delivers

Value built around
your ambition

The commercial architecture starts with what success looks like for you, then connects the right arena, Fan Village, content and hospitality moments to make it happen.

01

Own arena-scale
attention

Build a visible role around arrivals, walk-ons, competition moments and the spectacle that draws the room together.

02

Turn presence into
participation

Use the Fan Village for product trial, skills, experiences and hospitality that give people a reason to stay and engage.

03

Travel beyond
the night

Connect live action to talent-led content, broadcast integrations and social moments designed to keep moving after the final whistle.

04

Commercial
advantage

Shape exclusivity, client hosting, market relevance and multi-city thinking around a business goal—not a preset sponsorship tier.

Sponsor deliverables

Everything we can build together

01

Possible deliverables

Brand & arena

Make a visible, meaningful role in the live room—from first arrival to the final whistle.

  • LED perimeter advertising
  • Centre court branding
  • Pitch or court naming rights
  • Interview backdrops
  • Official kit branding
  • Big-screen and in-arena announcements
  • Ticket and wayfinding branding

02

Possible deliverables

Broadcast & media

Build screen presence around a premium live production designed to travel beyond the arena.

  • TV commercial spots
  • On-screen graphics and virtual advertising
  • Broadcast billboard or bumper credits
  • Highlights-package integration
  • Digital content series
  • Live-stream integration
  • Pre-event media tour and press-conference presence

03

Possible deliverables

Digital & social

Turn cultural relevance and talent access into a sustained, shareable content story.

  • Talent-led organic social amplification
  • Behind-the-scenes content series
  • Real-time match clips and social moments
  • Data capture and digital retargeting
  • Owned-channel campaign inclusion
  • Competition or giveaway mechanics

04

Possible deliverables

Fan Village

Create an experiential footprint that audiences enter, explore, play in and remember.

  • Fan Village brand zone
  • Product sampling rights
  • Interactive simulator zone
  • Experiential installation
  • Coaching-clinic sponsorship
  • Retail or merchandise presence

05

Possible deliverables

Hospitality & talent

Bring clients, teams and priority audiences closer to the people and moments that matter.

  • VIP private boxes
  • Legends gala-dinner places
  • Player meet and greets
  • Premium ticket allocation
  • Talent appearance for brand content
  • B2B stakeholder-engagement event

06

Possible deliverables

Rights & term

Structure a strategic partnership with protection, flexibility and room to grow across the tour.

  • Category exclusivity
  • IP and marks licence
  • Multi-year agreement
  • Multi-city or full-tour rights
  • First right of refusal on future events

Next step

Your requirements

Choose your market, commercial objectives, deliverable families and indicative budget before requesting a tailored package.

Your requirements